Allstate Insurance
Custom Illustration Library / UX/UI Design / Web Experience
We partnered with the digital product and web design team at Allstate Insurance to create hundreds of branded illustrations & vector graphic assets for an innovative online personalized bundling app. While creating a custom illustration asset library, we were also tasked to design & develop progress screens that ultimately became an integral aesthetic to the overall design & user experience of the product. We centered the design & illustration around user empathy to create a custom visual experience that connects people with the final product.
Hundreds of Illustrations.
Over the course of a year and a half, we developed an extensive illustrated asset library for Allstate. We created hundreds of illustrations that included everything from vehicles to household appliances, stylized individuals in various settings, regional landscapes, specific city landscapes and home dwellings - anything you can think of that might be covered by insurance.
Here’s just a few examples.
How much fun can you have filling requesting a quote?
Turns out, quite a bit! We created these fun custom animated illustrations that populate with the form as you go through the process of completing an online quote with Allstate.
Custom City Illustrations
We illustrated over 50 U.S. cities for Allstate to use in their online custom quote tool. If you live anywhere from Fort Worth to Fresno, chances are we’ve drawn your city.
A few more… just for fun.
